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SFMC

Trusted by Leading Brands

Leading enterprises across ecommerce, BFSI, travel, media, and telecom partner with DWAO to activate Salesforce Marketing Cloud (SFMC) for personalized, automated customer journeys.

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Discover how we've helped brands drive conversions, reduce churn, and create connected customer experiences using SFMC.

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We regularly publish blogs, host webinars, and develop resources on customer journey management, omnichannel engagement, and Salesforce ecosystem optimization.

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As Salesforce Consulting Partners, we enable brands to harness SFMC's full capabilities with seamless integration, customization, and ongoing support.

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SFMC Services

We assess your current marketing infrastructure and SFMC setup to identify gaps in segmentation, journey mapping, automation, and personalization.

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We craft a tailored implementation plan covering Contact Builder, Journey Builder, Automation Studio, and Email Studio setup aligned with your goals.

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We design and automate customer journeys across channels like email, SMS, push, and web, driving consistent and relevant communication at scale.

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Our team handles end-to-end campaign execution in SFMC, including content setup, automation, testing, reporting, and optimization.

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We organize and unify your data within SFMC, enabling precise segmentation and personalized campaign execution.

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We use SFMC's advanced scripting (AMPscript, dynamic blocks) to serve contextually relevant content based on user profiles and behavior.

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We build dashboards and reports using Datorama and SFMC native tools to deliver actionable insights across campaigns and channels.

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We connect SFMC with Salesforce Sales Cloud, Service Cloud, CDPs, and external CRMs and analytics platforms for a unified data ecosystem.

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We implement deliverability best practices including IP warming, domain authentication, and content testing to ensure your campaigns land in the inbox.

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We train your teams on SFMC modules, from basic navigation to advanced scripting and journey building for long-term independence.

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We regularly review and enhance your journey flows, content strategies, and data models to keep your marketing relevant and ROI-driven.

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What Sets DWAO Apart

We focus on crafting lifecycle journeys that guide users from awareness to advocacy through timely, relevant messaging.

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Our experience across Sales Cloud, Service Cloud, and SFMC ensures seamless cross-cloud implementations and data synchronization.

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We build tailored solutions using SFMC’s flexible architecture, from custom preference centers to advanced campaign automations.

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We align every initiative with measurable outcomes such as revenue uplift, conversion rate increase, and customer retention.

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Our architecture and implementation practices support long-term scalability, multibrand rollout, and global marketing operations.

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Why Choose DWAO

Our team includes certified Salesforce Marketing Cloud experts with hands-on experience across multiple industries.

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We bring deep domain expertise in ecommerce, BFSI, travel, telecom, and media industries with proven SFMC success stories.

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From lead generation to loyalty campaigns, we manage every stage of the customer journey within SFMC.

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We act as strategic partners, not just implementers, helping you evolve your marketing strategy over time.

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We have delivered marked improvements in engagement, customer retention, and campaign effectiveness for our clients.

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Frequently Asked Questions

SFMC is a digital marketing platform for managing customer engagement across email, mobile, social, web, and advertising channels.

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Implementation usually takes 6 to 12 weeks depending on project scope, data systems, and journey complexity.

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Yes. SFMC integrates natively with other Salesforce Clouds, enabling seamless data flow and consistent customer experiences.

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Yes. We offer complete campaign management including content setup, automation, testing, and reporting.

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Absolutely. SFMC enables advanced personalization using AMPscript, dynamic content, data extensions, and behavior-based triggers.

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Yes. We provide customized training for marketers, developers, and analysts based on your business needs and user roles.

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We apply technical best practices such as sender authentication, domain warm-up, and engagement optimization to maximize inbox placement.

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Industries with complex user journeys like ecommerce, BFSI, media, and telecom gain significant value from SFMC’s capabilities.

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Yes. SFMC supports both B2C and B2B marketing models, especially for high-touch customer engagement and lifecycle management.

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Yes. With native reports and integrations like Datorama, SFMC helps you track, analyze, and optimize marketing performance across channels.

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Related Capabilities

SFMC | DWAO