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Global enterprises and innovative digital brands trust DWAO to unlock the full potential of audience data through Adobe Audience Manager.
Discover how we have empowered brands to create smarter, more personalized marketing campaigns by building precise audience segments with Adobe Audience Manager.
We contribute thought leadership to the data management space through webinars, industry articles, and whitepapers focused on audience segmentation, data activation, and personalization.
Our collaboration with Adobe and other marketing technology providers ensures seamless data flow, integration, and activation across your ecosystem.
We develop a custom data management strategy aligned with your business goals. From use case identification to data taxonomy planning, we lay the foundation for success.
We integrate first party, second party, and third party data sources to create a comprehensive and unified audience profile. Our team ensures seamless, privacy compliant data ingestion.
We build precise audience segments based on behavior, demographics, intent, and engagement metrics. Segments are dynamic, updating automatically as user behavior changes.
Our team activates audience segments across DSPs, ad networks, CRM platforms, and personalization engines to ensure consistent targeting across digital touchpoints.
We apply predictive modelling to expand your reach by finding new users who mirror the characteristics of your best existing customers.
We create unified customer profiles that recognize users across devices, enabling cohesive messaging and a seamless customer journey.
We manage identity stitching, device graphs, and profile merging, ensuring you have an accurate view of your users at every stage.
We ensure that all data collection and activation strategies meet GDPR, CCPA, and other global privacy regulations, building trust with your customers.
Through robust dashboards and customized reports, we help you measure segment performance, optimize strategies, and prove ROI.
Our managed services team continuously optimizes audience strategies, maintains data hygiene, and evolves your data management capabilities.
Our strategies start with a deep understanding of your customers, ensuring that segmentation and targeting resonate effectively.
We use real time data insights and predictive analytics to refine audience targeting and improve campaign outcomes.
Our DMP strategies are scalable and adaptable, keeping you ahead of changing privacy regulations and technology trends.
We prioritize use cases that deliver measurable business impact, maximizing the return on your audience management investment.
We ensure seamless connections between Adobe Audience Manager, Adobe Experience Cloud, and your wider martech stack.
Our certified Adobe experts bring extensive hands on experience with Adobe Audience Manager implementations and optimizations.
We serve sectors such as retail, BFSI, healthcare, travel, and technology, tailoring strategies to each industry unique needs.
We go beyond technical deployment to offer strategic guidance, ensuring your DMP investment drives meaningful results.
Our client partnerships have resulted in increased customer engagement, higher conversion rates, and improved marketing efficiency.
Our flexible, iterative approach ensures that you stay informed and can adapt strategies in real time based on results.
Adobe Audience Manager is a data management platform (DMP) that helps businesses collect, segment, and activate audience data for targeted marketing.
While DMPs focus on anonymous and third party data for advertising, CDPs handle identifiable first party customer data for broader engagement strategies.
Adobe Audience Manager collects first party, second party, and third party data across websites, apps, CRM systems, and offline sources.
Typical implementation timelines range from 8 to 16 weeks, depending on the complexity of your data environment and activation goals.
Yes. It can integrate with various ad platforms, CRM systems, analytics tools, and other marketing technologies through APIs and connectors.
We design and configure Adobe Audience Manager implementations to comply with global data privacy laws like GDPR and CCPA.
Lookalike modeling uses existing audience traits to identify and target new potential customers who exhibit similar behaviors and characteristics.
Yes. We provide managed services including segment optimization, data hygiene management, and strategic consulting.
Precise segmentation allows you to target the right users with the right message at the right time, improving conversion rates and reducing wasted spend.
Retail, BFSI, healthcare, travel, SaaS, and technology sectors benefit greatly from advanced audience segmentation and cross channel activation.
