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Top brands across ecommerce, BFSI, healthcare, technology, and travel trust DWAO to drive higher conversions and better user experiences through strategic AB testing and personalization.
Discover how we have helped brands lift conversion rates, reduce bounce rates, and create more personalized customer journeys with our CRO expertise.
We regularly share blogs, webinars, and whitepapers on conversion rate optimization strategies, behavioral insights, and personalization trends.
We partner with leading AB testing and personalization platforms like Adobe Target, VWO, and Optimizely to deliver best-in-class CRO solutions.
We begin with a detailed audit of your website or app, backed by heuristic analysis, user behavior insights, and data deep dives to uncover conversion bottlenecks.
We design and run AB and multivariate tests with strong hypotheses, ensuring statistically valid experiments that drive actionable results.
We build advanced personalization frameworks using behavioral, demographic, and contextual signals to deliver highly relevant experiences.
We transform experiment results into deep business insights, identifying patterns, segments, and messaging that resonate best with different audience groups.
We manage all aspects of testing and personalization execution—from test ideation to launch, monitoring, analysis, and iteration.
We set up personalized content, product recommendations, messaging, and offers based on real-time customer behavior and intent signals.
We provide detailed analysis of each experiment's performance, insights into uplift, and next steps for continuous optimization.
We integrate AB testing and personalization tools with your analytics, CRM, CDP, and marketing platforms for seamless data flows.
We ensure robust event tracking and a strong data foundation to power accurate targeting and reliable test analysis.
We train your marketing, UX, and product teams on CRO methodologies, test design, personalization strategies, and data interpretation.
Our CRO consultants provide continuous testing roadmaps, personalization recommendations, and iterative improvements based on evolving user behavior.
We create CRO dashboards that visualize experiment performance, conversion metrics, audience segmentation, and personalization impact.
We ensure seamless migration of historical testing and personalization data when moving between platforms or consolidating systems.
We focus on creating experiences that align with what customers want and need at every touchpoint.
Every optimization we recommend is backed by data, ensuring higher probability of success and measurable ROI.
Our CRO frameworks are scalable and adaptable to new business models, technology evolutions, and market trends.
We tie every test and personalization initiative to business goals like conversion rates, revenue per visitor, and average order value.
We equip you with the knowledge and frameworks needed to make CRO and personalization an ongoing growth engine.
Our personalization strategies span web, app, email, and more, ensuring consistent messaging across the customer journey.
Our CRO experts are certified in major AB testing, personalization, and analytics platforms.
We have extensive experience optimizing experiences for industries such as ecommerce, BFSI, healthcare, and technology.
We work as an extension of your team, aligning CRO strategies with overall business goals and customer experience objectives.
Our initiatives have consistently delivered uplift in key KPIs like conversion rate, revenue per visitor, and customer engagement.
We adopt an agile methodology, ensuring faster testing cycles, rapid learning, and quicker optimization wins.
• Customer Journey Analytics • Marketing Automation • CRM Strategy and Enablement • Personalization Strategy • Customer Data Platform (CDP) • Performance Marketing
What is AB Testing? AB Testing compares two or more versions of a webpage, app screen, or campaign to identify which performs better based on user behavior.
How does personalization improve conversions? Personalized experiences make users feel valued and understood, which increases engagement, satisfaction, and ultimately conversions.
Which platforms do you use for AB testing and personalization? We work with platforms like Adobe Target, VWO, Optimizely, Dynamic Yield, and more, depending on your business needs.
How long does it take to run an AB test? A typical AB test runs between 2 to 6 weeks depending on traffic, conversion goals, and statistical significance requirements.
Can you handle multi-page funnel testing? Yes. We design and implement funnel experiments across multi-step journeys like checkout, onboarding, or lead generation.
What kind of personalization can you implement? We implement behavior-based messaging, product recommendations, location-based offers, dynamic content, and much more.
Do you provide test ideation services? Yes. Our team collaborates with you to develop strong hypotheses and prioritize high-impact experiments.
How do you measure the success of CRO initiatives? We measure uplift in conversion rate, revenue per visitor, average order value, and engagement metrics to evaluate impact.
