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Trusted by Leading Brands

BFSI, e-commerce, healthcare, and technology leaders select DWAO to enhance their performances with DV360. With such approaches, as multiple sources of data, accuracy in targeting audiences, detailed knowledge of the platforms, we assist in making every campaign work to its full extent. Our program maximizes media efficiency and ROI as well as contributing to campaigns being relevant to the audience providing effective connection and trackable performance in all digital touch points.

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Learn how DWAO has allowed brands to expand their horizons, have a sharper targeting precision and derive better ROI as a result of professional Dv360 campaign management. Combining the deep data insights with the practical, hands-on experience enables us to produce programmatic campaigns that not only are performance-based but stay close to your business goals. And this strategy will make each of our campaigns produce visible outcomes and assist the brands in reaching the correct audience and leaving a meaningful trace in the digital world.

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Our expert team offers in-depth guidance in regards to programmatic trends, audience segmentation and campaign optimisation in the form of blogs, webinars, and whitepapers. These tools are designed to make your teams informed; they help you identify new prospects and even be strategically prepared to be ahead in the ongoing dynamic and ever-changing landscape of digital advertising. With such insights, you are able to make better decisions, maximize campaign efforts and keep an edge over the competition in a dynamic electronic world.

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By the work of our Google and the leading ad tech platform partnerships, we provide the highly sophisticated and future-proof DV360 strategies that keep up with the ever-evolving market dynamic. Such collaborations guarantee that we keep abreast updated with the current tools and abilities ensuring your brand keeps a competing edge. It is this mastery that allows us to develop high-performance programmatic campaigns that ensure that your business objectives are achieved, but that result in engagement and deliverable results through the digital medium.

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DV360 Services

We design end-to-end programmatic media solutions on DV360 with strategic consideration of aligning each campaign with both your brand objectives and strategic audience targeting needs. Using DV360 with all its powerful features to the fullest, we can create campaigns that enlarge your coverage, increase the audience interaction, and produce the measurable outcomes. By taking this approach, not only will every campaign reach the right people at the right time, but will also make a meaningful difference in the digital advertising ecosystem as a whole, ensuring that your brand can meet its marketing objectives most effectively.

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We utilize the most effective targeting designs through DV360 availing its strong audience capabilities, such as affinity audiences, custom intent and first-party data. This way of doing things will see your brand reach the right people at the right time and, more importantly, with the right messages. This would make us deliver on the performance of campaigns, greater levels of efficiency, and increased output at each touchpoint supporting your online campaigns to deliver maximum impact, and significant engagement with your audience.

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We design and set creatives of adverts that perform and are made in compelling form including the dynamic ones to provide personalized and high performing programmatic experiences. We combine audience knowledge with knowledge of your marketing goals and objectives and tune all creative elements to create an ad that reaches viewers and elicits a strong response: A viewer pays attention and wants to engage in meaningful ways with your message. Such a considerate practice also assists in facilitating the internal communication channels in order to initiate more powerful recluses.

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DV360 has a large network that provides premium inventory in video, display, native, audio and CTV channels. This is guaranteed to place the campaigns in premium-quality and brand-safe environments that target audiences at the appropriate moments. With such hot placements secured, we are able to optimise visibility, increase engagement and generate higher return on ad spend to deliver measurable ROI that makes every digital interaction drive harder on behalf of your brand.

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Our campaign management covers all features of campaign management including setup and pacing, bid strategies and optimizations in real time to make every impression count. Regularly tracking the performance and optimizing the strategies ensures better results, staying within a budget, and efficiency in each of the campaign phases. We are more proactive; our campaigns are running not on all digital channels but they are measurable.

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Through DV360 and our strong insights and analytics, we are constantly optimizing targeting, assets and placements to drive campaign performance. It is referred to as a data-led strategy which assists us in determining what works best, optimize in real-time and make sure your advertisemen run successfully to reach the proper audience. We provide the most pertinent messages at opportune moments maximizing the engagement and enhancing efficiency and ultimately ensuring that all forms of digital marketing channels are effective and impactful, something that it makes your campaigns as well.

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We have strict brand safety practices and comply with industry code to guard your brand in every programmatic campaign. We take measures to ensure that your advertisement does not show up in potentially dangerous or inappropriate places, as well, whether pre- filtering bids, or picking approved inventory sources. Such a cautious practice protects your brand popularity, keeps its relevance, and lays trust with your audience, so every impression counts and makes your campaigns safe and efficient in the digital environment.

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The transparency of reporting along with detailed attribution analysis is what we provide to provide you the full picture of your programmatic investments. We can also ensure that you can understand which strategies are paying off by monitoring performance at every channel and touchpoint. Such an understanding will enable you to make more intelligent choices, adjust campaigns better, and invest with certainty that each advertising dollar will help leave an important mark and deliver measurable growth to the brand.

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We educate your teams on the features of DV360, how to use it, and best practices, strategies to ensure the maximum returns on using DV360, with practical, hands-on training sessions. We tailor our sessions to your needs and goals and enable internal teams to execute and optimize with confidence and clearly understand all features of DV360. The training will help your teams become adequately prepared to deliver long-term outcomes and experience success in the long run with programmatic advertising.

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An active campaign management and optimization of campaigns is performed by our team and strategic consulting is also provided to stay on top of market trends and consumer behavior. It is this proactive strategy that will keep your programmatic endeavors fast, robust, and highly in-tune with your business goals in an ever-changing digital landscape. Through a close partnership with your team we optimize opportunities, strategies, and keep your brand on top of the competition and provides sustainable results and value to your business in every campaign.

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What Sets DWAO Apart

We also strategize the campaign by putting more emphasis on being customer centric because we are obliged to learn how your customers need the product, how they perceive and behave and how they engage the brand to create better and more personalized relationships. We focus on the audience as the centre of each strategy to provide them with relevant, personalised experiences that generate stronger reactions, establish long-term loyalty and sustainable business.

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We have a staff of highly qualified professionals with long experience in working with DV360 who will ensure that your campaigns use all its opportunities. Whether it is sophisticated targeting and bidding strategies, creative optimization, and smooth cross-channel execution, we are able to unleash the full potential of DV360 to provide efficient, high impact programmatic programming. In their hands, your brand remains on the edge in a highly saturated, rapidly evolving digital environment where your campaigns will be highly effective and strategically mapped for long-term success.

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We build programmatic structures that are scalable as well as flexible and can add new channels and adapt to changing customer journeys. This way, your advertising strategy remains fluid, forward-thinking and very close to the changes in consumer behavior and market trends. We change our frameworks as your business evolves to keep your campaigns performing predictably and over the long-term, as business and technology changes inevitably change in the market.

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We build programmatic structures that are scalable as well as flexible and can add new channels and adapt to changing customer journeys. This way, your advertising strategy remains fluid, forward-thinking and very close to the changes in consumer behavior and market trends. We change our frameworks as your business evolves to keep your campaigns performing predictably and over the long-term, as business and technology changes inevitably change in the market.

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We continually discover new audience, creative formats and bidding methods to keep your brand on top. Through trial and error we are able to shape these new tactics and implement them to keep you relevant, draw attention and be able to react to shifts in the market and consumer demands faster. This commitment of innovation makes sure that your campaigns are fresh, and very effective, and ready to provide an impact and meaningful results with consistency across all digital platforms.

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We develop integrated programmatic strategies that deliver consistency in connecting your brand through all digital touchpoints. This holistic strategy provides a consistent message and unified user experiences that lead to greater engagement across the entire customer experience-vocational experiences-be they web, mobile, video, or connected TV. With continuity, your brand remains in the memory of your customers, build strong relationships and provide meaningful values each time they engage with you thus the campaigns feel balanced and have successful impact on all your digital channels.

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Why Choose DWAO

We are a certified Oracle Google Marketing Platform solutions team, which ensures quality and optimization at all points of your programmatic campaigns. Having a significant working experience in DV360 and other GMP devices, we use the potential of technical possibilities and strategic perspective to provide the astounding outcomes. This facilitates development of data-driven strategies, smooth operations as well as continuous optimization of the campaigns to ensure that your advertising evolves in response to a varying business objective and ensures you continue to achieve significant impact in all digital media.

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We have broad programmatic experience in various industries such as ecommerce, BFSI, healthcare, SaaS and tech creating strategies specific to the industry, audience behaviours and challenges it faces. We have worked in and developed strategies for various industries which have enabled us to have tested methods to use, create new potential and provide tailored solutions that provide significant results on scale. With thorough to comprehensive knowledge, our flexible approaches give brands the right opportunity to reach the right people, maximize campaign performance and have quantifiable effects online in all digital spots.

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We will serve as an arm of your marketing department so that all of our campaigns can fit perfectly with your overall brand and business goals. Having a strong sense of what you, and your voice, want to achieve as well as who your target audience is, we ensure that each programmatic initiative serves your long-term vision as well as your short term needs. Such a collaborative process facilitates efficiency, consistency, and impactful value across all digital touchpoints and can ensure your brand engages audiences and reaches measurable success at every level.

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This collection of successful DV360 campaigns demonstrates our ability to provide powerful, scale-able outcomes in a diverse spectrum of industries and goals. In both of these campaigns, we are able to demonstrate our strategic thinking, attention to detail, and commitment to being able to prove performance, and how we are able to continually deliver performance. Our track record supports our offering as a trusted partner that can assist brands with long term programmatic success and maximize engagement, efficiency, and returns on investment through each of the digital channels.

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We are nimble to capture any rising opportunity, audience behaviours and platform changes, staying ahead of the game with your campaigns. Our nimble process allows us to change tactics on the fly, ride the momentum of the market and constantly improve performance to get the best possible outcomes. This blend of agility and velocity will keep your brand at the forefront of a constantly changing digital world so that each campaign has the kind of impact, deeper engagement and quantifiable success that work across all channels.

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Frequently Asked Questions (FAQs)

DV360 is associated with enterprise-level demand-side platform (DSP) that helps brands to buy digital media programmatically on a range of channels that includes display, video, native, audio, and connected TV. It offers sophisticated targeting solution, real-time bidding, and strong analytics so that advertisers can launch effective, data-driven campaigns at scale. The tool allows brands to access the target market, drive performance results in real-time, and encounter quantifiable outcomes in their entire digital advertising endeavour through the use of DV360.

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Although Google Ads supports search as well as direct response mainly, the latter gives you greater access to a broader inventory available through display, video, audio and connected TV. It supports superior targeting capabilities, greater control over media purchase, and sophisticated analytics, and thus is a great solution to campaign heavy, brand-able and cross-channel advertisement. Through DV360, advertisers are able to target wider audiences, to better perform on various platforms and achieve significant measurable outcomes as well through their marketing campaigns.

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DV360 gives you the possibility to launch ads about display, video, native, audio, and connected TVs on the same platform. This is uniform access, which streamlines campaign access, maintains similar audience targeting and presents consistent brand messaging across various digital channels. Centralizing your programmatic activity can make implementation and brand consistency easier to uphold and performance more optimized, so that your campaigns reach the right people with the right message at the correct time.

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Using the extensive data available to Google coupled with the first-and third-party data, DV360 allows one to build highly refined audiences. This enables the advertisers to reach the users according to more detailed demographics, interests, behavior, and indications of intent. Campaigns that engage more of the right people with more relevant messaging are more effective, reporting better results and a higher return on investment, and making every ad impression more powerful on every digital platform.

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Absolutely. It is safe and we will bring your CRM data up and go into DV360 to enhance targeting and personalization. Through your first-party data, we enable you to re-activate existing customers, generate lookalike audiences, and send highly targeted content accross several channels. Under the process, we maintain rigid privacy controls and data compliance so that your campaigns are effective, responsible and maximise engagement and ROI.

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DV360 provides detailed reporting on impressions, clicks, conversion, viewing, audience analysis and modeling. Such specific analytics will provide you with a clear picture of how well the campaign is performing at every level and you will be able to adjust strategies on the spot. These insights will help you take informed and evidence-based decisions to increase programmatic campaign efficiency, engagement and ROI in all your programmatic campaigns.

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Absolutely. The targeting capabilities of DV360 allow it to reach out to a very specific audience, with the two prior functions being applied to B2B and B2C brands. Businesses can target the right decision-makers or consumers at scale through relevant messaging using, e.g., custom intent, account-based targeting, and first-party data activation. This flexibility can be used to create customized campaign approaches that suit very different buyer journeys and business goals to make sure that every ad generates purposeful connection and quantifiable outcomes.

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We use DV360 brand safety options, built-in pre-bidding filters and use third-party verification to keep your advertisements out of unsafe trusted content. This two-layered protection guard against brand safety and avoid pushing the brand into inappropriate content and instills customer confidence in all the programmatic campaigns. Maintaining these high standards, we can assure your brand communicates with audiences with confidence; protect reputation; and deliver campaigns that are effective, responsible within the online environment.

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Absolutely. We can handle programmatic campaigns of any size, we can adjust according to your brand objectives and budget. Regardless of whether you have a specific targeted initiative or a broad campaign to run, we tailor our work to ensure highest efficiency, significant impact to drive and meet with the overall goals of your marketing. This approach will enable your campaigns to work productively and provide realizable outcomes, as well as, long-term business growth.

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After getting ready, campaigns can be implemented within 2 to 4 weeks after the initial planning and asset preparation, depending on how complex they are. This time period includes strategic integrating, audience structuring, integration of creativity and a comprehensive quality assurance check so that the launch is good, and very successful. Adhering to this systematic procedure, we will ensure that your campaigns are optimized to the fullest even at their initial stages, showing a good performance and providing quantifiable results on all the targeted channels.

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Programmatic Advertising with DV360 | DWAO | DWAO