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DWAO is ready to assist. As one of India's leading online analytics providers, we assist you in developing forward-thinking company strategies that result in increased revenue, improved consumer engagement, and business transformation.
Digital Marketing
Leaders across BFSI, e-commerce, healthcare, and technology rely on DWAO to elevate their performance through DV360. By combining data from multiple sources, ensuring precise audience targeting, and leveraging in-depth platform expertise, we help brands unlock the full potential of every campaign. Our approach enhances media efficiency and ROI while ensuring campaigns stay relevant, measurable, and impactful across all digital touchpoints.
Discover how DWAO empowers brands to broaden their reach, sharpen audience targeting, and achieve stronger ROI through expert DV360 campaign management. By blending deep data insights with practical execution, we craft programmatic campaigns that align closely with business objectives. Our strategic approach ensures every campaign delivers measurable results, connects with the right audience, and creates a lasting digital impact.
Our team of experts provides detailed guidance on programmatic trends, audience segmentation, and campaign optimization through blogs, webinars, and whitepapers. These resources empower your teams with the knowledge to identify new opportunities and stay ahead in the fast-changing digital advertising landscape. With these insights, you can make informed decisions, enhance campaign performance, and maintain a competitive edge in the digital ecosystem.
Through our partnerships with Google and leading ad tech platforms, we deliver advanced, future-ready DV360 strategies that evolve with market dynamics. These collaborations keep us aligned with the latest tools and capabilities, ensuring your brand stays ahead of the competition. Our expertise enables us to create high-performing programmatic campaigns that drive engagement, meet business goals, and deliver measurable results across digital channels.
We craft end-to-end programmatic media solutions on DV360 that align each campaign with your brand goals and audience targeting strategy. By leveraging the platform’s full capabilities, we design campaigns that expand reach, boost engagement, and deliver measurable results. This approach ensures every campaign connects with the right audience at the right time while strengthening your brand presence and driving meaningful impact across the digital advertising landscape.
We leverage DV360’s advanced targeting features, including affinity audiences, custom intent, and first-party data, to ensure precise audience reach. This approach enables your brand to connect with the right people at the right time with the most relevant messages. By optimizing every touchpoint, we enhance campaign performance, boost efficiency, and drive stronger engagement, ensuring your digital efforts deliver maximum impact and measurable results.
We design and develop high-performing ad creatives, including dynamic formats, to deliver personalized and impactful programmatic experiences. By combining audience insights with your marketing goals, we fine-tune every creative element to capture attention and inspire meaningful engagement. Our thoughtful approach ensures each ad resonates with viewers, strengthens brand connection, and enhances overall campaign effectiveness across all communication channels.
DV360 offers access to a vast network of premium inventory across video, display, native, audio, and CTV channels. This ensures your campaigns appear in high-quality, brand-safe environments while reaching audiences at the most impactful moments. By securing these prime placements, we enhance visibility, boost engagement, and drive stronger returns on ad spend, resulting in measurable ROI and meaningful digital interactions for your brand.
Our campaign management covers every aspect, from setup and pacing to bid strategies and real-time optimization, ensuring every impression delivers value. We continuously monitor performance and refine strategies to improve results, maintain budget efficiency, and optimize each campaign phase. With a proactive approach, we manage campaigns across all digital channels, ensuring they remain measurable, effective, and aligned with your marketing goals.
With DV360 and our advanced analytics, we continuously optimize targeting, creatives, and placements to maximize campaign performance. Our data-led strategy helps identify what works best, enabling real-time adjustments that ensure your ads reach the right audience effectively. By delivering relevant messages at the right moments, we boost engagement, improve efficiency, and ensure your campaigns achieve meaningful impact across every digital channel.
We follow strict brand safety protocols and comply with industry standards to protect your brand across every programmatic campaign. Our measures include pre-filtering bids, selecting verified inventory sources, and preventing ads from appearing in unsafe or unsuitable environments. This careful approach safeguards brand reputation, builds audience trust, and ensures every impression contributes to a secure, relevant, and efficient digital campaign.
We provide complete transparency through detailed reporting and in-depth attribution analysis, giving you a clear view of your programmatic investments. By tracking performance across every channel and touchpoint, we help you identify which strategies drive the best results. This insight empowers you to make smarter decisions, optimize campaigns effectively, and invest confidently, ensuring every ad dollar contributes to measurable growth and lasting brand impact.
We train your teams on DV360 features, usage, and best practices through practical, hands-on sessions designed to maximize platform performance. Each session is customized to align with your goals, helping internal teams gain confidence in execution and optimization. This learning approach ensures your team fully understands DV360 capabilities, empowering them to drive long-term success and achieve sustainable results in programmatic advertising.
Our team actively manages and optimizes campaigns while providing strategic consulting to stay aligned with market trends and evolving consumer behavior. This proactive approach keeps your programmatic efforts agile, effective, and closely connected to your business objectives. By working in close partnership with your team, we refine strategies, identify new opportunities, and ensure your brand stays competitive, delivering consistent value and sustainable results across every campaign.
We design our campaign strategies with a strong customer-centric focus, striving to understand how your audience perceives, engages with, and responds to your brand. By placing the customer at the core of every strategy, we create relevant and personalized experiences that inspire deeper engagement. This approach builds lasting relationships, fosters brand loyalty, and drives sustainable business growth through meaningful audience connections.
Our team of skilled professionals with extensive DV360 experience ensures your campaigns make the most of the platform’s full potential. From advanced targeting and bidding strategies to creative optimization and seamless cross-channel execution, we deliver efficient and high-impact programmatic solutions. With their expertise, your brand stays ahead in a competitive digital landscape, achieving powerful results and maintaining strategic growth over the long term.
We design programmatic frameworks that are both scalable and flexible, allowing seamless integration of new channels and adaptation to shifting customer journeys. This ensures your advertising strategy stays agile, future-focused, and aligned with evolving consumer behavior and market dynamics. As your business grows, we refine these frameworks to maintain consistent campaign performance and long-term stability amid the constant evolution of technology and market conditions.
We create programmatic frameworks that are both scalable and adaptable, allowing easy integration of new channels and alignment with evolving customer journeys. This approach keeps your advertising strategy agile, future-ready, and closely attuned to shifts in consumer behavior and market dynamics. As your business grows, we refine and evolve these frameworks to ensure sustained performance, stability, and long-term success in an ever-changing digital landscape.
We constantly explore new audiences, creative formats, and bidding strategies to keep your brand ahead of the curve. Through testing and refinement, we develop innovative tactics that enhance relevance, capture attention, and respond swiftly to changing market and consumer trends. This commitment to innovation ensures your campaigns remain fresh, impactful, and consistently effective, driving meaningful results across every digital platform.
We craft integrated programmatic strategies that ensure seamless brand connectivity across all digital touchpoints. This unified approach delivers consistent messaging and cohesive user experiences across web, mobile, video, and connected TV. By maintaining continuity, your brand stays top of mind, builds stronger relationships, and delivers meaningful value at every interaction, ensuring each campaign feels balanced and drives impactful results across every digital channel.
We are a certified Oracle Google Marketing Platform solutions team dedicated to ensuring quality and optimization at every stage of your programmatic campaigns. With deep expertise in DV360 and other GMP tools, we combine technical precision with strategic insight to deliver exceptional results. Our approach enables data-driven strategies, seamless execution, and ongoing optimization, ensuring your advertising adapts to evolving business goals and continues to generate measurable impact across all digital channels.
We have extensive programmatic experience across industries including ecommerce, BFSI, healthcare, SaaS, and technology, creating strategies tailored to each sector’s audience behavior and challenges. Our proven methods and industry-specific insights enable us to uncover new opportunities and deliver scalable, results-driven solutions. With a deep understanding of diverse markets, our adaptable approach helps brands reach the right audiences, enhance campaign performance, and achieve measurable impact across every digital channel.
We act as an extension of your marketing team, ensuring every campaign aligns seamlessly with your brand and business objectives. By understanding your goals, voice, and audience, we design programmatic initiatives that support both immediate priorities and long-term growth. This collaborative approach drives consistency, efficiency, and meaningful value across all digital touchpoints, helping your brand engage audiences effectively and achieve measurable success at every stage.
This portfolio of successful DV360 campaigns highlights our ability to deliver powerful, scalable results across diverse industries and objectives. Each campaign showcases our strategic thinking, precision, and dedication to driving measurable performance. Our proven track record reinforces our position as a trusted partner, helping brands achieve long-term programmatic success while maximizing engagement, efficiency, and return on investment across all digital channels.
We stay agile to capture emerging opportunities, shifts in audience behavior, and platform updates, keeping your campaigns ahead of the curve. Our adaptive process allows us to adjust strategies quickly, respond to market momentum, and continuously enhance performance for optimal results. This balance of agility and speed ensures your brand stays at the forefront of the evolving digital landscape, driving impactful campaigns, deeper engagement, and measurable success across every channel.
DV360 is an enterprise-level demand-side platform (DSP) that enables brands to purchase digital media programmatically across multiple channels, including display, video, native, audio, and connected TV. It provides advanced targeting capabilities, real-time bidding, and robust analytics to help advertisers run data-driven campaigns at scale. With DV360, brands can reach their ideal audiences, optimize performance in real time, and achieve measurable results across their entire digital advertising landscape.
While Google Ads primarily focuses on search and direct response, DV360 offers access to a wider range of inventory across display, video, audio, and connected TV. It provides advanced targeting, greater control over media buying, and in-depth analytics, making it ideal for brand-focused and cross-channel campaigns. With DV360, advertisers can reach broader audiences, enhance performance across platforms, and achieve measurable, impactful results through data-driven marketing strategies.
DV360 enables you to manage and launch ads across display, video, native, audio, and connected TV channels from a single platform. This unified access streamlines campaign execution, ensures consistent audience targeting, and maintains cohesive brand messaging across all digital touchpoints. By centralizing your programmatic efforts, you can simplify operations, enhance performance, and ensure every campaign reaches the right audience with the right message at the right time.
By combining Google’s extensive data with first- and third-party sources, DV360 empowers advertisers to create highly refined audience segments. This allows precise targeting based on demographics, interests, behaviors, and intent signals. As a result, campaigns reach the most relevant users with tailored messaging, driving stronger engagement, improved performance, and higher return on investment, making every ad impression more impactful across all digital platforms.
Absolutely. It is safe, and we can integrate your CRM data into DV360 to enhance targeting and personalization. By leveraging your first-party data, we help you re-engage existing customers, build lookalike audiences, and deliver highly targeted content across multiple channels. Throughout the process, we maintain strict privacy controls and full data compliance, ensuring your campaigns remain effective, responsible, and optimized for maximum engagement and ROI.
DV360 offers comprehensive reporting on impressions, clicks, conversions, viewability, and audience insights. These detailed analytics give you a clear understanding of campaign performance at every stage, allowing for quick, data-driven adjustments. With these insights, you can make informed decisions that enhance efficiency, boost engagement, and improve ROI, ensuring consistent success across all your programmatic campaigns.
Absolutely. DV360’s advanced targeting capabilities enable precise audience reach for both B2B and B2C brands. Businesses can engage decision-makers or consumers at scale through relevant messaging using tools like custom intent, account-based targeting, and first-party data activation. This flexibility allows for customized campaign strategies tailored to diverse buyer journeys and business objectives, ensuring every ad drives meaningful connections and measurable results.
We use DV360’s brand safety features, built-in pre-bid filters, and third-party verification to ensure your ads appear only in trusted, brand-safe environments. This dual-layer protection safeguards against unsuitable content, reinforcing brand integrity and audience trust. By maintaining these high standards, we ensure your campaigns communicate with confidence, protect your reputation, and deliver responsible, high-performing results across the digital landscape.
Absolutely. We manage programmatic campaigns of any scale, adapting to your brand objectives and budget. Whether it’s a focused initiative or a large-scale campaign, we tailor every strategy to ensure maximum efficiency and measurable impact. Our approach drives performance aligned with your marketing goals, enabling your campaigns to deliver tangible results and contribute to sustained business growth over the long term.
Once prepared, campaigns can be launched within 2 to 4 weeks following initial planning and asset setup, depending on their complexity. This timeline covers strategic alignment, audience segmentation, creative integration, and thorough quality assurance to ensure a smooth and successful launch. By following this structured process, we optimize your campaigns from the start, ensuring strong performance and measurable results across all targeted digital channels.
